The Upgraded Target Approach

Have you ever thought the following?

  • How can I demonstrate all eight ICF core competencies in a coaching session, without feeling constrained?
  • I don’t want to be thinking about demonstrating the core competencies while I’m coaching as my coaching effectiveness is lowered. How can  shift my mindset?
  • I’m overwhelmed by having to remember all the competencies. I just want a simpler way!

By viewing this 87 minute audio/visual presentation, you will powerfully increase your understanding of the eight core competencies and have the potential to instantly take your coaching skills mastery up a level!

 

First, a little history!

In 2013, I created “The Target Approach” to demystify the eleven ICF Core Competencies. Taking the list format they are presented as, I re-imagined as a model of how the core competencies flow together in a coaching session. I divided the 11 core competencies in to three different types of competencies. This made the competencies come to life in a new way, and much easier to understand how they flow.

I updated that presentation in 2015.

Since, 2013, many hundreds of coaches have purchased this audio-visual presentation and gained greater confidence in their coaching skills. Hundreds (and possibly thousands) more coaches have benefited via some coaching training programs that include my model in their trainings.

I use this model as the basis of how I structure my mentor coaching programs too, so the format has been well tested.

In late 2019, the International Coaching Federation released their first update to the ICF Core Competencies since 1999. After working with these new competencies in my mentor coaching programs during 2020, I felt ready to create a new and improved version and I’m excited to release:

In this 87 minute audio-visual presentation, I’ve included detailed explanations of two key coaching concepts, which is why this is not just an updated product, but an upgraded product offering.

Excited woman with air punch

What you’ll learn!

  • Distinctions between “Target,” “Structural” and “Output” core competencies
  • Distinctions on the ICF key concept of “Partnering” and how to apply so you pass any ICF credential
  • Differences between coaching the “Who” and the “What” of the client, including what I call “Big and Little Who” and “Big and Little What.” This is the second key concept (besides Partnering)
  • The difference maker between ACC, PCC and MCC skill level coaching that can instantly upgrade your awareness of what is transformational versus transactional coaching.

 

Here’s the first 1 minute, 29 seconds of the audio-visual product for you to have a sneak peek!

 

 

The Upgraded Target Approach provides a simple, yet skillful roadmap on how to navigate the core competencies in a way that is easy and immediately applicable in your own coaching, without having to pay for extra coach training hours!

Here’s what you receive

      • The Upgraded Target Approach 87 minute audio-visual narrated by Carly. You will have access to view the audio-visual file as often as you want to.
      • A one-page PDF overview of “The Upgraded Target Approach” model
      • Audio-only version as an MP3 to download and listen to whenever you want to!
      • A written transcript of the full presentation
      • The audio-visual slides as a PDF file
      • ICF support documents such as The Updated Core Competency Model

 

For Individual Access: Purchase The Upgraded Target Approach audio visual package for $49 USD

The Upgraded Target Approach individual access
The Upgraded Target Approach individual access
For individual use only: Access to audio visual recording of "The Upgraded Target Approach" plus other items outlined above.
Price: $49.00

For clients who purchased “The Target Approach” up until October 31, 2020. Please use the Contact Page to send an email with your payment information, including name you paid with in your PayPal account, and the date of transaction. You will then receive a deep discount to upgrade to The Upgraded Target Approach. This discount offer is available until January 5, 2021.

 

For Coach Training Providers: Purchase The Upgraded Target Approach audio visual package for $500 USD per cohort/program

If you are a provider of coaching training, The Upgraded Target Approach can support you to significantly and effectively advance the coaching skills of those you train; either as foundational knowledge of the ICF Updated Core Competency Model, or to their next level of coaching skills competence.

When you purchase this option, you have the right to share this model with your coaching students for one cohort/program via a private page on your website where they can view, but not download, the audio visual. Code is given below for you to embed the audio-visual on your specific website.

The Upgraded Target Approach coach training provider access
The Upgraded Target Approach coach training provider access
For coach-training providers who want to use "The Upgraded Target Approach" with their students. Price is per cohort or per program.
Price: $500.00

 


What Some of Our Clients Are Saying…

“As ICF, we have arrived to a huge richness and detail in contents of our competency model and when we teach all that in our coaching classes it may appear as too much information and points of attention to bear in mind and apply within the session.

With the new target approach model Carly succeeded in making this extensive complexity ordered and grounded in strong deep-seated motives, at the service of our value as Humans. This is a precious up to date model of our best achievements in research, knowledge and practice, made as simple as often the major skillful and experienced masters can do.”

Laura Ravanetti, MCC

Laura’s website (Italy)

“For years now, with Carly’s permission (and a payment I make per cohort). I’ve been providing all certified coach-training participants a link to Carly’s “The Target Approach” as a component of the pre-course work for my 65-hour ACSTH Program. This has provided participants with the opportunity to gain a strong foundation and understanding of the ICF Core Competencies prior to attending the 5-day fast-track program.

I’m looking forward to sharing The Upgraded Target Approach with coach-training participants. I love the new focus on partnering and the discussion around who versus what. Carly provides additional examples, insights and tips for each of the competencies, and brilliantly models the use of metaphors and analogies. Thank you for sharing this integrated and focused approach with the world.”

Shana Ring, PCC

Shana’s website (Canada)

“I remember my experience when I first got acquainted with your “Target Approach” competency model. For me, it was one of the strongest moments in my preparation for the MCC. A clear structure and logic is what I needed to create integrity in my understanding of the competencies. From that moment, my perception of competencies has changed a lot. From “it is a necessity and a requirement” to “it is freedom and wisdom.”

With “The Upgraded Target Approach,” again I liked the structure that makes it easier to understand the competencies. Our brain perceives the system better than the list. Besides, the systemic view gives an opportunity to see the interrelations and mutual influences of the competencies. This is especially important for those who are just stepping on the path of professional coaching.”

Olga Rybina, MCC

Olga’s website (Russia)

“The Upgraded Target Approach is an invaluable resource for any coach who wants to up their coaching game. Carly provides a simple and yet powerful framework for the ICF core competencies and offers so much more beyond that. She weaves powerful tips throughout the recording of how to get the most out of your coaching.

Like all her other products, I’m sure to revisit this resource over a dozen times because I learn something new with every pass. This helps me by equipping me with the knowledge of “how” to be a better coach, which builds my confidence as a coach, as well as increases my impact on my clients. I can’t recommend this enough! Thank you Carly!”

Kim Grabovsky, PCC

Kim’s website (USA)

“I’ve had “The Target Approach” in my library for many years and go back to visit the concepts and ideas when I need a refresher. Carly has the gift of taking complex concepts and presenting them in ways that make them understandable and usable.

Carly’s new version, “The Upgraded Target Approach” is a “must have” for anyone serious about embedding the ICF Core Competencies deep within their own mindset and coaching processes. Her presentation feels as if you are in a personal conversation with her.

You will greatly appreciate how she organizes the competencies through a visual target, and also how she includes a focus on the key concepts of “Partnering” and coaching the client’s “Who” and “What.” You will love spending this time with her!”

Vicky Dearing, PCC

Vicky’s website (USA)

“This is the best condensed product and training I have found to master the ICF core competencies. The good news is that you can listen to it over and over again, at your own pace!

In creating “The Upgraded Target Approach,” Carly has taken the checklist format of the Updated ICF Core Competencies, and brought them to life, as they are actually intended to be used in a client coaching session. She leverages her many years as an ICF Assessor and Mentor Coach to provide practical examples at PCC and MCC level, providing context & clarity each step of the way.

If you wish to become a better coach, I strongly recommend that you consider this new product for your library and continued learning!”

Henry Dumas, PCC

Henry’s website (USA)

“Having partnered with Carly as I prepared for my MCC in 2018-2019, I remember being so appreciative of her (original) Target Approach. It helped to organize and clarify the ICF core competencies in a way that allowed for better integration.

The Upgraded Target Approach is equally valuable and also incorporates the newly released ICF core competencies. It is such a clean and structured way to learn (and ultimately apply) the competencies.

In addition, having Carly as a mentor coach was an absolute blessing! She is such a gifted coach and mentor!”

Alissa DeWitt, MCC

Alissa’s website (USA)

“I’ve used Carly’s “The Target Approach” since being introduced to it in 2015. Her model is easy to understand, makes sense in the sequence provided, and allows for integration of the core competencies. Now with “The Upgraded Target Approach,” I LOVE the depth of explanation and integration of the updated core competencies along with the plethora of examples provided -I’ve used this approach in coaching classes I teach as well as mentoring, to help clients understand what’s involved in a coaching conversation, and why.”

Ann Fogolin, MCC

Ann’s website (Canada)

“The Upgraded Target Approach is a digestible approach to the ICF core competencies, that actually makes sense! Even as a PCC coach, and Coach Training Instructor, there were so many “aha” moments and juicy nuggets of insight that I took away. I will be using this training moving forward to help prepare our students for their final evaluation call.

Carly’s incredible depth of knowledge and deep love and respect for coaching as a profession is unparalleled. I cannot recommend her work enough to anyone seeking excellence in their craft as a coach.”

Taryn Watts, PCC

Taryn’s website (Canada)

 

For Individual Access: Purchase The Upgraded Target Approach audio visual package for $49 USD

The Upgraded Target Approach individual access
The Upgraded Target Approach individual access
For individual use only: Access to audio visual recording of "The Upgraded Target Approach" plus other items outlined above.
Price: $49.00

For clients who purchased “The Target Approach” up until October 31, 2020. Please use the Contact Page to send an email with your payment information, including name you paid with in your PayPal account, and the date of transaction. You will then receive a deep discount to upgrade to The Upgraded Target Approach. This discount offer is available until January 5, 2021.

 

For Coach Training Providers: Purchase The Upgraded Target Approach audio visual package for $500 USD per cohort/program

If you are a provider of coaching training, The Upgraded Target Approach can support you to significantly and effectively advance the coaching skills of those you train; either as foundational knowledge of the ICF Updated Core Competency Model, or to their next level of coaching skills competence.

When you purchase this option, you have the right to share this model with your coaching students for one cohort/program via a private page on your website where they can view, but not download, the audio visual. Code is given below for you to embed the audio-visual on your specific website.

The Upgraded Target Approach coach training provider access
The Upgraded Target Approach coach training provider access
For coach-training providers who want to use "The Upgraded Target Approach" with their students. Price is per cohort or per program.
Price: $500.00